SitesPlaced vs Instamojo — which is better in 2026?
Instamojo: Payment-links product that added a storefront; strong for digital products and services, with its own gateway (Instamojo Pay). Here is a plain, row-by-row comparison with SitesPlaced — price, free plan, commission, payments, shipping and the integrations that matter to an Instagram or WhatsApp seller — and how to switch in one paste.
By Manan Agrawal, Founder · Updated August 23, 2026
Short answer: Instamojo is payment links first, storefront second. For physical-product sellers, SitesPlaced is the storefront-first choice: free to publish with Razorpay, COD, WhatsApp checkout, Shiprocket and invoices, and ₹499/month for a domain, AI copy and Meta CAPI. If you mostly sell digital products through links, Instamojo remains a strong tool.
At a glance
| SitesPlaced | Instamojo | |
|---|---|---|
| Cheapest way to publish a store | ₹0 — free plan, unlimited products | see their pricing page |
| Cheapest paid plan | ₹499/month early-bird (₹999 after the first 30 stores) | Plan fee plus Instamojo Pay MDR (see their pricing page) |
| Commission on sales | 0% | Plan fee + Instamojo Pay MDR |
| Category | Free store builder for Instagram & WhatsApp sellers | Payment links + storefront |
Details are from our earlier published comparisons (2026 listings); plans change, so confirm on their pricing page.
SitesPlaced vs Instamojo: feature by feature
The table lists what each platform includes and on which plan. SitesPlaced facts mirror the pricing page; Instamojo facts are taken from the comparisons already published on this site, with “not listed” where we could not find a clear answer.
| Feature | SitesPlaced | Instamojo |
|---|---|---|
| Razorpay / online payments | Free — UPI, cards, net banking, wallets in your own Razorpay account | No — Instamojo Pay, their own gateway |
| Cash on delivery | Free, with an optional COD charge you set | see their pricing page |
| WhatsApp checkout | Free | Limited (per our comparison) |
| Shipping integration | Shiprocket + Shipmozo, free (AWB + live tracking) | see their pricing page |
| Invoices | PDF invoices, free | Available on a higher plan |
| Custom domain | ₹499/month plan (one-click DNS) | Paid add-on |
| WhatsApp Business API alerts | ₹499/month plan — from your own number, BYOK | not listed |
| Meta Pixel + Conversions API | ₹499/month plan — server-side Purchase events, BYOK | not listed |
| AI copy | ₹499/month plan | not listed |
| Store importer | Free — Instagram, website URL, PDF, dm2buy, Shopexer | not listed |
| Edit from ChatGPT / Claude | Free — edit from ChatGPT or Claude via MCP | not listed |
| Merchant app | Android (Google Play); iOS not yet | not listed |
| Commission on sales | 0% | Plan fee + Instamojo Pay MDR |
| Themes | 17 store themes, all free | Generic shop themes |
Details are from our earlier published comparisons (2026 listings); plans change, so confirm on their pricing page.
What Instamojo does well
A fair comparison names the other side’s strengths. These are the things Instamojo lists that a seller might genuinely pick it for:
- ✓Payment links that just work — collect for a product, course or service in under two minutes.
- ✓Mature product with reliable payouts.
- ✓Best-in-class for digital products where the customer does not need a cart.
Who should switch — and who should stay
Switch to SitesPlaced if you…
- • You sell physical products on Instagram or WhatsApp and need a real storefront.
- • You want Razorpay in your own account and 0% platform commission.
- • You want your own domain without a paid add-on, plus Shiprocket and Meta CAPI.
Stay on Instamojo if you…
- • Your main need is collecting payments from links for digital goods or services.
- • A basic storefront is a nice-to-have, not the main event.
How to move from Instamojo to SitesPlaced
Moving is mostly a paste. The importer is free, there is no product cap on the free plan, and nothing goes live until you hit publish — so you can build the new store alongside the old one and switch your Instagram bio link when it looks right.
Import your catalogue
Paste your Instagram handle, your current store's website URL or a PDF catalogue at /import. Products, prices, images and categories are rebuilt as a SitesPlaced store. Variants come across from Shopify, dm2buy and Shopexer stores; add them in the Products tab for other sources.
Pick one of 17 store themes
Every theme is free, and every heading, hero image, footer column and menu is editable. You can also edit the store by chatting with ChatGPT or Claude through the SitesPlaced MCP server.
Connect payments and shipping
Connect your own Razorpay account (UPI, cards, net banking, wallets), switch on cash on delivery and WhatsApp checkout, and connect Shiprocket or Shipmozo. All free, 0% commission.
Publish free, upgrade when you want a domain
Your store goes live on a sitesplaced.com URL with a small badge. The Ecommerce plan — ₹499/month early-bird (₹999 after the first 30 stores) — adds your custom domain, branding removal, AI copy, analytics, Meta Pixel + Conversions API and WhatsApp Business API alerts.
What the ₹499/month plan adds
Everything needed to sell is free. The Ecommerce plan — ₹499/month early-bird (₹999 after the first 30 stores) — is for the things that make the store look and track like a brand:
- ✓Your own custom domain with one-click DNS for most Indian registrars
- ✓SitesPlaced branding removed
- ✓AI copy for product descriptions and sections
- ✓Store analytics and custom head code (GA4, Clarity, any tag)
- ✓Meta Pixel + Conversions API — server-side Purchase events from the order record, deduplicated, your own credentials
- ✓WhatsApp Business API order alerts — owner alert + customer confirmation from your own number via Meta Cloud API, your own credentials
Razorpay, Shiprocket, Shipmozo and Meta are integrated; their own fees apply where they charge them. Full detail on the pricing page.
Razorpay, Shiprocket, Shipmozo, WhatsApp API, Meta CAPI: all built in.
Razorpay, cash on delivery, WhatsApp checkout, Shiprocket and Shipmozo are on the free plan. The ₹499/month Ecommerce plan adds the Meta integrations: Pixel + Conversions API and WhatsApp Business API alerts, bring your own credentials, plus your own domain, branding removal, AI and analytics. No app store, no per-integration fees.
Payments
- Free
UPI, cards, net banking and wallets at checkout. SitesPlaced takes 0% commission; Razorpay's standard gateway fee applies.
- Free
COD at checkout with an optional COD charge you set.
- Free
Order via WhatsApp for buyers who prefer to chat before paying.
Shipping
- Free
Push orders to Shiprocket, get AWB numbers back, and show live tracking on your Track Order page.
- Free
ShipmozoNew
Courier selection, pickup scheduling and tracking status synced back to each order.
Messaging
- ₹499
Every new order sends you an alert and the customer a confirmation, from your own WhatsApp Business number via Meta's Cloud API. Bring your own credentials.
Marketing
- ₹499
Meta Pixel + Conversions APINew
Your own Pixel on the storefront plus server-side Purchase events from the order record, deduplicated, so Instagram and Facebook ads report real sales. Bring your own credentials.
- ₹499
Custom head code
Paste Google Analytics, Clarity or any tag into your live site.
Growth
- ₹499
yourbrand.com with one-click DNS setup for most Indian registrars.
- Free
Create and edit your store by chatting with your AI assistant.
- Free
Bring a catalogue in from Instagram, your existing website, a PDF, dm2buy or Shopexer.
Frequently asked questions
Does SitesPlaced use Instamojo Pay?
No. SitesPlaced connects your own Razorpay account for UPI, cards, net banking and wallets, and charges 0% commission on top. Instamojo uses its own gateway, Instamojo Pay, with MDR plus a plan fee per our comparison.
Is SitesPlaced cheaper than Instamojo?
SitesPlaced is free to publish with 0% commission; the ₹499/month plan adds a custom domain, AI copy, analytics, Meta CAPI and WhatsApp API alerts. Instamojo's storefront plans step up as you add modules, with MDR on top — confirm on their pricing page.
Can I move my Instamojo store to SitesPlaced?
Yes. Paste your storefront URL or Instagram handle at /import; the catalogue is rebuilt, you connect Razorpay and publish free.
Leave Instamojo behind in one paste
Build and publish a real store for free — unlimited products, 0% commission, Razorpay, COD, WhatsApp checkout, Shiprocket and invoices included. Pay ₹499/month only when you want your own domain, AI copy, Meta CAPI and WhatsApp API alerts.
Import my store free →Prefer to talk first? Message us on WhatsApp. Android merchant app on Google Play.